HTC Butterfly Officially Launches For South Asia, Arrives At Thailand, Malaysia, India and Singapore

(GSM Insider) - HTC Butterfly Officially Launches For South Asia, Arriving At Thailand, Malaysia, India and Singapore Soon.

Its a good news! Earlier today, HTC Malaysia and Qualcomm joined hands and launch the latest phablet from the Taiwanese company, known as the HTC Butterfly. The launch event was held at the capital of Malaysia.

The HTC Butterfly having a 5-inch 1080p Full HD display and powered by the powerful 1.5GHz Snapdragon S4 Pro quad-core processor. 

The HTC Butterfly was on sale three days earlier in Malaysia and the HTC Butterfly is priced at MYR 2299. So those living in Thailand, India, Singapore, Philippines, Indonesia and Myanmar should convert the price to local currency for the possible pricing. 

HTC confirms with GSM Insider that only red and white HTC Butterfly selling in Malaysia. 

Read the press release below for more details:

FOR IMMEDIATE RELEASE

HTC INTRODUCES THE ULTIMATE SMARTPHONE – HTC BUTTERFLY – IN SOUTH ASIA

Kuala Lumpur, 18^th January, 2013 – HTC Corporation, a global leader in mobile innovation and design, today announced the availability in South Asia of HTC Butterfly, the ultimate smartphone and the first with a full HD 1080p display. HTC Butterfly not only offers the first full HD 1080p display with the highest pixel density of any smartphone, but also features the latest Qualcomm Snapdragon quad-core processor, HTC Sense 4+ and Android Jelly Bean.

"HTC Butterfly is quite simply the most stunning smartphone HTC has created to date, with a display that people will fall in love with instantly,” said Lennard Hoornik, President, South Asia, HTC Corporation. "It offers the best experience in terms of performance, design and innovation, and is our most eagerly anticipated smartphone with rave reviews from media and consumers alike."

The Ultimate Smartphone

With technology rivaling the latest HD TV's, HTC Butterfly is the first smartphone to feature a true 1080p full HD super LCD 3 display with Corning® Gorilla® Glass 2 protection. It boasts an extraordinary 440 pixels per inch (PPI) on a 5-inch screen for unprecedented in-hand HD experiences that delivers the maximum pixel clarity available on a smartphone.

Designed to accentuate the incredible display, the smooth glossy finish and microgrill pattern of the sidewalls echo the superb styling and power of high tech racing cars. The beautifully crafted smartphone feels thinner than other devices of a similar size as the edges of the curved back taper to a mere 4mm for a comfortable feel in the hand or pocket.

The Qualcomm® Snapdragon™ S4 Pro processor, featuring a quad-core 1.5 GHz CPU, high-performance GPU and a full 2GB of RAM enable the seamless use of multiple apps simultaneously. With HTC Sense® 4+ and Android™ 4.1 (Jelly Bean), you get great software experiences including Google Now. HTC Butterfly is equipped with a 2,020 mAh battery and power saving software that enables long-lasting endurance, while users will also appreciate the expandable SD card slot in addition to 25GB of free Dropbox cloud storage. HTC Sense 4+ offers a wealth of easy-to-use and customizable features bringing highly sought after personalization to your phone and placing the most important content front and center. A series of intelligent features powered by HTC Sense 4+ also provides a number of improvements to the camera.

Amazing Camera

HTC Butterfly has a world-class camera that delivers fast image capture, great images even in low-light and an easy interface to capture stills and video. With an 8-megapixel f/2.0 28mm wide-angle lens, 5-level automatic flash, backside illuminated sensor (BSI), and superfast autofocus, you'll capture amazing moments without the worry of missing a single one. Instead of choosing between photos and video, HTC VideoPic™ allows you to capture video and still images at the same time. And by simply holding the shutter button, Continuous Shooting takes multiple photos at up to four frames per second to catch all the action.

It also includes a new best-in-class 2.1-megapixel, f/2.0, 88-degree, ultra-wide angle, front-facing camera that allows more to be captured in self-portraits, and up to four people for group shots. Auto Portrait makes it easier to take photos of yourself and your friends with automatic face detection and a countdown timer so you can focus on your pose and not the shutter button. Capable of capturing 1080p HD video, the front-facing camera also provides a sharper picture during video chat.

Authentic Sound

The HTC Butterfly’s unique built-in headset amplifier and dedicated amp for the external rear-speaker, helps boost the audio signal to deliver crystal clear sound with less distortion, even at maximum volume. The combination of amplified hardware and the rich, authentic, studio-quality sound of Beats Audio™ allows music to be heard the way the artist intended, and enhances the sound quality while playing games or watching video.

Availability

HTC Butterfly is available at all HTC authorized retailers and mobile operators – Celcom, DiGi, Maxis, TuneTalk, and U Mobile – at RRP 2,299 starting end-January.

About HTC

Founded in 1997, HTC Corporation (HTC) is the creator of many award-winning mobile devices and industry firsts. By putting people at the center of everything it does, HTC pushes the boundaries of design and technology to create innovative and personal experiences for consumers around the globe. HTC’s portfolio includes smartphones and tablets powered by HTC Sense™, a multilayered graphical user interface that vastly improves user experience. HTC is listed on the Taiwan Stock Exchange (TWSE: 2498). For more information, please visit www.htc.com.

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HTC Targeting On Developing Countries Include Myanmar, Says HTC CEO In Interview

(GSM Insider) - HTC Targeting On Developing Countries Include Myanmar, Says HTC CEO In Interview.

Year 2012 was a nightmare for the Taiwanese company, HTC. It was dethroned by Samsung as the world's top smartphone marker. If you still remembered, HTC was the top smartphone maker in year around 2010-2011. 

The emergence of Samsung, Apple and other manufacturers threaten the growth of HTC. The sales of HTC One Series are not impressive at all. Totally unable to compete with Samsung Galaxy S3 and LG Nexus 4 in the market. 

In the recent interview with Taiwanese media, HTC President and CEO Peter Chou gives his view on the future of HTC for this year 2013. At first, Peter Chou stated that he is targeting on the Myanmar market. This is because he was born in that country and its time for him to give something back. Besides Myanmar, HTC targeting other Asian countries like China, Indonesia and Australia. However, HTC will not abandon the European and American market as the expansion continues.

The Myanmar-born Peter Chou agrees that HTC had done not enough effort in promoting its products comparing with Apple and Samsung. However, he denies that HTC on the declining danger. For full interviews, click on the source link. 

This was a good news for HTC as HTC Butterfly and HTC 8X were ranked among GSM Insider Top 10 Best Smartphones of 2012. Check out the listing here. 

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